
How We Can
Work Together
From festival fields to boardroom strategies, I bring a unique perspective that bridges cultural insight with commercial understanding.
Live Event Coverage
Festivals, Concerts, Fashion Weeks
Comprehensive coverage that goes beyond the surface, capturing the cultural significance and social dynamics of live events.
Festival reviews and cultural analysis
Concert photography and reporting
Fashion week front-row coverage
Behind-the-scenes access and interviews
Real-time social media coverage
Long-form pieces that explore the intersection of music, fashion, and art, providing unique perspectives on cultural phenomena.
Artist profiles and interviews
Trend analysis and cultural commentary
Fashion and music intersection pieces
Emerging scene spotlights
Cultural phenomenon deep-dives
Cultural Features & Editorial
In-depth Analysis & Commentary
Content & Creative Strategy
Brand Storytelling Solutions
Strategic content development that helps brands connect authentically with culture-conscious audiences.
Content strategy development
Brand voice and messaging
Campaign concept creation
Cultural trend forecasting
Audience engagement strategies
Helping brands navigate cultural conversations
with authenticity, avoiding missteps while building genuine connections.
Brand positioning in cultural contexts
Influencer collaboration strategies
Cultural sensitivity consulting
Authentic storytelling development
Community engagement planning
Brand Storytelling
Authentic Cultural Connections

The Creative Process
Discovery
Understanding your vision, audience, and cultural context
Every collaboration follows a structured approach designed to deliver exceptional results while maintaining creative authenticity.
Strategy
Developing a tailored approach that aligns with your goals
Creation
Crafting compelling content that resonates and engages
Amplification
Maximising reach and impact across relevant platforms
”Mat is a highly creative individual with substantial knowledge of contemporary fashion culture and its impacts on music, the wider arts and on society in general. He has a firm grasp of the relationship between creativity, communication and entrepreneurship, particularly in the context of contemporary marketing. He is a thoughtful, determined and organised individual and those qualities, along with his individual style and flair, are reflected in his work. Mat is an excellent communicator, with developed linguistic skills and an acknowledged talent for journalistic writing. He is a trustworthy, independent worker but also a great team player - he was a very popular member of his cohort at university.”
- David Sheppard
Snow Palms, Ellis Island Sound, White Rabbit Books, MOJO magazine, Art & Music Publications, BIMM University